Measuring up email and social media
Posted by Michael Brennan 0 Comments Tags: consumer trends, email, facebook, research data, ROI, social media, social networking, survey, twitterDespite email and social media being the two leading areas where businesses plan to increase their spend in 2010, and with 69% of businesses planning to integrate the two, there is very little information out there on how they measure up, let alone interact with one another.