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Michael Brennan Media – Social Media Strategist » ROI

Posts Tagged ‘ROI’

Measuring up email and social media

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Despite email and social media being the two leading areas where businesses plan to increase their spend in 2010, and with 69% of businesses planning to integrate the two, there is very little information out there on how they measure up, let alone interact with one another.

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Is Your Marketing Head in the Sand?

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Do your career a favor and take a (perceived) risk, making the case for your business and your customer to market with the wind of their voice at your back.

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2011 NCAA Social Madness: Social Media for Sports Fans

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NCAA March Madness

Fish Where the Fish Are and realize that some fish like to share! My favorite sport tournaments to watch are the NFL Playoffs and NCAA March Madness. Who’s your pick to win the Final Four?

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Keywords Importance For On-Page SEO

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On-Page SEO Best Tips

Search Engine Optimization (SEO) as defined by Wikipedia is “the process of improving the visibility of a website or a web page in search engines via the natural or organic search results.” It’s important to understand the keywords associated with highest conversion rates for your business and industry online. Google Analytics shows which keywords/phrases people [...]

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Display Vs Search Advertising

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Yahoo Display Advertising

Search advertising focuses on consumers whom are more likely to purchase a product or service and therefor a great place to start for online marketers. “78% of Internet users conduct product research online.” Hubspot also provides more search marketing Statistics Every Marketer Should Know. Dominating the search market share at approx 65%, Google has now [...]

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Social Media Platforms Grader

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grade

How do you know if you’re doing it right? Many managers and C-level executives simply don’t understand the best practices to utilize social media in today’s economy. That’s why I created the Social Media Platforms Grader! Fill out an online form below to see how your company stacks up with the rest. Michael Brennan Media [...]

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