Michael Brennan Media – Social Media Strategist

Using The Phenomenem Of Social Networks For SEO Purposes

Posted by Michael Brennan 6 Comments Tags: advertising, blog, customer service, email, facebook, linkedin, marketing, ROI, social media, social networking, twitter

Social network websites are the hottest property on the web right now, due to the exciting interactive features that can make it more interesting for consumers than traditional e-mail and basic service sites. It opens up so many fun ways to keep in touch with other people and to find new friends, as well as a number of b2b functionality too.

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What is your brand’s Facebook page worth?

Posted by Michael Brennan 2 Comments Tags: advertising, blog, community, consumer trends, customer service, facebook, marketing, research data, ROI, social media, social networking, survey, twitter

Although it’s quite impossible to ever know the absolute value of social media, this is a great start. I decided to conduct my own Facebook Page research with ESPN, Lululemon, and Toyota.

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How to live your brand in 7 easy steps

Posted by Michael Brennan 0 Comments Tags: advertising, community, customer service, facebook, graphic design, marketing, research data, social media, social networking, twitter

Here are 7 ways to help live your brand through social media.
1. Find someone in your office, preferably with a marketing/design background, that best demonstrates your company’s values in their everyday life. 2. Allow that person time to research and listen. What are consumers saying about your brand? Take in the good along with the bad. Using social media to respond to criticism can help repair any tarnished relationships by asking “How can I help?” 3. Know your demographics. If Monday and Friday are the most active days on Twitter, make sure you especially have a presence on those days.

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How to build your social value

Posted by Michael Brennan 1 Comment Tags: blog, community, customer service, facebook, like, marketing, social media, social networking, twitter

Want to skip all the reading to become a social media expert right now? I’ll make it as simple as possible:
1. Define your company’s core values 2. Use those values to create relationships with other similar companies 3. Promote a discussion to better your community focusing on your message rather than your brand 4. Act on it!

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How to Use Twitter to Support Customers

Posted by Michael Brennan 0 Comments Tags: blog, community, consumer trends, customer service, social media, social networking, twitter

Regardless if you use Twitter for Customer Support or not, this is an incredible article and a must read on the power one person can bring to his company through social media! If only my friends would listen haha. Watch the video but also be sure to read the article How to Use Twitter to Support Customers

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How Startups are Using Social Media for Real Results

Posted by Michael Brennan 0 Comments Tags: community, consumer trends, customer service, research data, ROI, social media, social networking

Whether being used for customer service, community building, product marketing, or internally for staying organized and communicating as a team, one common thread can be found through the social media use of every startup we talked to: Cost savings.

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